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Patrick Lafferty

President

A marketing pro with 25+ years of inspiring leadership Pat has guided some of the most creatively awarded, business-driving teams in the business across brands and agencies. At APR Pat leads the global team servicing a remarkable collection of client partners and he orchestrates the growth and transformation of the consultancy.

Prior to APR, Pat was the COO Acceleration Community of Companies (ACC). There he led the network’s operating group and drove transformation and business growth across the community’s seven business units, enabling financial, operational and business expansion.

Prior to ACC, Pat led mcgarrybowen’s 700-person U.S. team in New York, Chicago and San Francisco; Translation’s cultural-driving business across the U.S.; and BBH’s North America operation. Earlier, Pat served as the COO of McCann North America’s 1,400-person region and the MD of the network’s Global Brand Community.

As Chief Marketing Officer for Travel Channel Media, Pat transformed the company from a linear TV network into an integrated travel media business. And, Pat began his marketing journey at Leo Burnett in Chicago.

Pat started his career as a Platoon Leader and Company Commander in the U.S. Army, serving tours in Germany, Iraq, Panama, and Haiti.

Pat and his wife Maureen live in Old Greenwich, CT, and their four children are pursuing marketing careers across the country.

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Patrick Lafferty

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Thought Leadership
November 25, 2025

The Role of AI in Creative Production for Super Bowl Ads

The Role of AI in Creative Production for Super Bowl Ads
AI
Thought Leadership
November 10, 2025

AI & Creative Production Fundamentals

AI & Creative Production Fundamentals
network
Press
November 10, 2025

APR Expands Global Expertise with Strategic Creative Operations Hires

APR Expands Global Expertise with Strategic Creative Operations Hires
network of people
Perspective
October 29, 2025

Navigating Influencer Marketing with Strategy, Structure, and Smarter Investments

Navigating Influencer Marketing with Strategy, Structure, and Smarter Investments
influencer using phone to record
Perspective
October 16, 2025

Smarter Playbooks for Influencer Marketing Production

Smarter Playbooks for Influencer Marketing Production
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Case Study
October 15, 2025

Making sure you're on the right side of legal font use

Making sure you're on the right side of legal font use