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Jillian Gibbs

Founder, Global CEO, Speaker & Author

Jillian founded APR to set new standards for advertising production consultancies. She sees APR’s role as a true production partner, not a cost-containment advisor.

Her vision is to take a more comprehensive approach that helps clients optimize advertising production with stronger processes, greater efficiencies and cutting-edge production approaches across all media. Jillian has helped define new standards and best practices within the production industry throughout her 20+ year career for industry associations like the ANA, WFA, ACA and ISBA.Today, APR is one of the nation’s fastest-growing advertising production consultancies with subject matter experts in all major production centers (Europe, North America, LATAM, and Asia). Jillian continues to expand APR’s original mission, providing clients with a growing choice of service offerings that reflect the ever-changing media landscape.

Jillian is a sought-after speaker on advertising transparency, diversity, and promoting opportunities for women.

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Jillian Gibbs

Camera filming production
Case Study
April 20, 2026

Defining Decoupling: A Strategic Evolution

Defining Decoupling: A Strategic Evolution
Craft Creator Content Factory
Thought Leadership
April 3, 2026

Consolidation in Creative Production: What Works, What Breaks, and Why Procurement May Hold the Key

Consolidation in Creative Production: What Works, What Breaks, and Why Procurement May Hold the Key
Camera man on creative production shoot with lights
Perspective
March 25, 2026

The Great Production Pivot: Navigating the 2026 Global Production Landscape

The Great Production Pivot: Navigating the 2026 Global Production Landscape
March 4, 2026

Consolidation in Creative Production: What Works, What Breaks, and Why Procurement May Hold the Key

Consolidation in Creative Production: What Works, What Breaks, and Why Procurement May Hold the Key
workflow
Thought Leadership
February 26, 2026

Precision AI: The Next Leap in Brand Workflow

Precision AI: The Next Leap in Brand Workflow
5 written on a wall
Thought Leadership
February 26, 2026

5 AI Trends in Advertising Production 2026

5 AI Trends in Advertising Production 2026